The Cullinan
Unearthing a world of wonders
Travel by way of tradition, and encounter a story of modern luxury.
For those seeking beauty, opulence and the unknown, The Cullinan promises a dining experience like no other.
Timeless luxury
To dine is the great pleasure of life. Working with longtime partners Food Fund International, Redbeerd helped create the vision of a fine dining steakhouse that embodies excellence. Situated on the Jumeirah Marsa Al Arab, Dubai, The Cullinan is a return to service and a level of care one rarely experiences in today’s world. Adorned by Tristan du Plessis’ lush interiors, The Cullinan brand typifies modern luxury.
A place to travel through time
Inspired by a golden age of discovery, the brand language borrows from the stories of explorers, naturalists and artists to create a fascinating study of nature and wonder. South Africa and its astonishing natural phenomena serve as inspiration.
The logomark is an elegant nod to The Cullinan’s namesake of the Cullinan diamond, the largest rough diamond ever found. The logotype is conscious elegance, with a silver-tongued monogram playing a supporting role. In the style of vintage toile de jouy, intricate and playful illustrations provide opulent texture.
Heritage founded on legacy
The Cullinan is a story that weaves remembrance and reimagining. Exquisite dining, restorative space and the exceptional service reflect the mesmerising sights, sounds and sensations of entering a new world.
Building a social wellness club
