Nestlé Thought for Food

Illustration

Agency

Nestlé wanted to empower their reps with information and guidance for how to approach potential clients, particularly chefs in industry, who may be interested in using Nestlé produce and products. Mullenlowe approached Redbeerd to illustrate and design the rep booklets.

The booklets take the form of a comic book, representing the rep process from prep to (hopeful!) sale.

The project included chef drop-offs; posters that visualised intricate chef terms and techniques such as Chemiser and Assasionner.

Chemiser means to line, or cover the inside surface of.